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People can eat, shop, live and explore Downtown Tillsonburg with more convenience as a new Gift Card is unveiled. The new Downtown Tillsonburg Gift Card can be spent with participating restaurants, stores and venues locally as part of ongoing efforts to encourage a shop local ethos in Tillsonburg.
Driven by Tillsonburg Business Improvement Area (BIA) and led by the BIA’s marketing department, the new Downtown Tillsonburg Gift Card replaces the previous Downtown Dollars paper cheque system.
Mark Renaud is Executive Director at Tillsonburg BIA and said:
“Downtown Dollars was successful at helping keep dollars local but the paper cheques were time consuming. Tillsonburg is a growing town with a proud history and our new Gift Card matches our aspirations for the future. With one Downtown Tillsonburg Gift Card, people can enjoy our family owned businesses, unique shops and diverse range of downtown restaurants, as well as big box stores within the downtown core. There really is something for everyone.”
Mark adds: “With the ease and versatility of the Downtown Tillsonburg Gift Card, we also see the Gift Card as an accessible tool for local organizations to use as rewards and incentives for customers and employees.”
The Downtown Tillsonburg Gift Card is also being supported by Tillsonburg Town Centre, with the Gift Card replacing their existing program.
Roselyn D’Ascanio is Director, Brand Strategy & Marketing at Salthill Capital, owners and managers of Tillsonburg Town Centre, and commented:
“Tillsonburg Town Centre’s tenant roster features both national and local brands, making it a focal point of shopping and services in the region. Historically Tillsonburg Town Centre offered a gift certificate program. However, with all the positive changes happening at the shopping centre and throughout Tillsonburg, we felt that it was time to modernize and improve this offering, while simultaneously partnering with the community to ensure our customers are getting the best value and experience.”
“The BIA is so well connected throughout the community, and the team at the BIA inspires us every day to do more. The Gift Card is a tangible example of this, and we are so excited to be a part of the program. Further, our shopping centre occupies a substantial space in downtown Tillsonburg and we want our tenants to be as integrated with the community as possible and feel this program in partnership is a great way to do so. ”
“Apart from integration with the community, we see this new Gift Card program to be beneficial for the shopping centre and our tenants. It gives our tenants more exposure to new customers, provides deeper contact with current customers, and offers collaboration between national brands and local businesses. In general, we feel this program will help Tillsonburg Town Centre, the Tillsonburg BIA, and Salthill on our mission to bring more people, excitement and dollars to the Tillsonburg community so that we can continue to grow Tillsonburg and engage in more opportunities.”
An independent business set to accept the new Downtown Tillsonburg Gift Card is Dande Vintage + Thrift. Owner Emma Gaffney said:
“At Dande vintage + thrift, we offer a curated collection of both new and preloved home decor, home goods and clothing, as well as local artisan and handmade items. Our store offers so many one of a kind finds! We want to be a part of the Gift Card because we love to participate in town programs. Participating in town programs helps us to meet other local businesses and members of the community, and reiterates the importance of shopping local.”
“Being part of the Gift Card will benefit our business in so many ways, including spreading our business name within the community, offering customers a more flexible payment option and allowing them to choose where to spend their money. A Gift Card for downtown will offer a sense of unity between local businesses and offer a more cohesive approach to attracting those who wish to shop and support our Downtown.”
The technology for the Downtown Tillsonburg Gift Card is provided by fintech Miconex in association with international payments technology solutions provider EML Payments. Miconex operates its Downtown Gift Card concept across Canada.
The Downtown Tillsonburg Gift Card is issued by Peoples Trust Company, part of Peoples Group. Card funds are not insured by the Canada Deposit Insurance Corporation (CDIC) or any other government deposit insurer or agency. Funds do not expire, are non-reloadable and have no cash access. For Cardholder Agreement or Customer Service: www.getmybalance.com or 1-833-558-1108.
